Tuesday

Atlanta Braves Guerrilla

Guerrilla marketing for the Braves. Star players' names would be placed over the corresponding elevator/jersey number with the season tagline at the bottom. "Is There Anything Better?"

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Atlanta Hawks guerrilla


Guerrilla marketing for the Atlanta Hawks post-season. After making it to the playoffs, the Hawks wanted to add excitement to the city in an inexpensive way. Stickers of star players would be shown dunking on standard signage, such as a bathroom sign.

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